Australia-China Chamber of Commerce and Industry
of New South Wales

 

 


 

 

 


SPEECHES IN CHINA

INVEST IN AUSTRALIA SEMINAR

FUZHOU, WUHAN, NANJING, JINAN AND BEIJING

April 2002

Michael C. H. Jones, President

ACCCI

 


Invest in Australia


Introduction:


Good morning.  Distinguished guests, ladies and gentlemen.

There are five principle reasons why your companies should consider investing in Australia.

GEOGRAPHY — Australia dominates the lndauspac Region.

SECURITY — Australia is an economically very powerful country.

STABILITY — Australia is a multicultural constitutional democracy.

FRIENDSHIP - Australia likes China and. the Chinese.

LIFESTYLE — Australia is a wonderful place to visit.

Because my almost 83-year-old mother is a New Zealander, I have to say that New Zealand, that little country of two main Islands to the east of Sydney, is almost as good.

Sydney of course is official the Provincial capital of New South Wales but everyone knows the City from the highly successful 2000 Olympics. In reality Sydney is a great international city and is the financial and commercial capital of Australasia.


Geography:


People, historically, have often viewed themselves from the perspective of geography. In the case of Australia it is the Indauspac Region, which is a maritime perspective from the shores of the littoral states of the Western Indian Ocean to the mountain chain of the Andes rising above the Eastern beaches of the Pacific Ocean.

Therefore, geographically speaking, we might refer to “Greater Sydney”, which is a mega city that covers an area from Newcastle in the north to Wollongong in the south and Penrith at the foot of the Blue Mountains in the west — well over 4-million people.  This is the mega centre, or business capital; surrounded with two broad rings of economic activity or major economic regions.

The first, or inner economic ring, would comprise:

v      Melbourne and Victoria/South Australia/Tasmania to the south

v      Auckland and New Zealand across the waters to the east

v      Brisbane and Queensland/Northern Territory to the north

v      Perth and Western Australia across the deserts to the west

The Australian writ runs from the Cocos Islands in the Eastern Indian Ocean to Norfolk Island in the Western Pacific Ocean.  Put simply, this is a massive maritime part of the globe including the only Continent in the world that is one country.

The second, or outer economic ring, would itself have component parts:

To the north are the three Asian regions and/or associations:

v      ASEAN-representing 10 countries under a collective leadership

v      Republic of India — over 1-billion people

v      People’s Republic of China - now almost 1.3 billion people

To the east are the two Americas:

v      North America - comprising the USA, Canada and Mexico

v      Hispanic America - consisting of the Spanish speaking countries of the Pacific

To the west is Africa, again three broad groupings of countries:

v      South Africa — including several bordering countries

v      East Africa — consisting of the multi-linguistic countries of the West Indian Ocean

v      Middle East — the assortment of North African, Arab and Central Asian countries

Finally to Europe and essentially two new groupings:

v      European Community - Spain to Poland, Ireland to Greece, plus Scandinavia

v      Russia - the Eurasian landmass reaching from the Baltic Sea to the Pacific Ocean

This is looking at the world from Australian eyes, and of course the economic potential and the political reality may often be very different.  Now I also recognise that modern international air transportation makes all the cities and countries of the world directly accessible and very quickly, but just as in China, Australians have a “mindset” that does not change as quickly as our technological capabilities.

SECURITY

STABILITY

FRIENDSHIP

LIFESTYLE


Partners:


The Chamber has developed over about 25 years a Key City Strategy for Australia China economic relations.  In 2002 this comprises linking approximately 200 cities throughout China with about 100 cities in Australia and New Zealand.  A pattern of economic relationship is being implemented suitable for company evaluation purposes and deciding priorities among cities.

Each city will be analysed according to four criteria: Trade, Investment, Industry and Commerce. Today we are specifically discussing investment in Australia.

ACCCI is working closely with partners such as:

v      Chinese Central Government Agencies

v      Chinese Provincial Government Agencies

v      Chinese Municipal Authorities

v      Invest Australia and Invest New Zealand

v      NSW DSRD Investment Division and other regions

v      Australian and New Zealand City Governments

Chamber works through seven committees which cover Trade Policy, Commerce and Industry, Public Affairs and Media, Culture and Sport, National Liaison, China Liaison and the Secretariat.


Chinese cities:


Fujian Province now has a population in excess of 35 million. 90 per cent of the province consists of mountains and hills, with lower elevations forming a narrow plain along the coast. The Administrative divisions consist of 11 Districts and 59 Counties. 

The Min River is a major waterway with a drainage area that includes about half the province.  The local dialect is called minnanhua, meaning south of the Min River and is sometimes called Hokkien, which is very close to the Taiwan dialect.  It is a province from which there has been large migration, mainly to Singapore, the Philippines, Malaysia and Indonesia.

Fujian cities in which the Chamber is interested are:

v      Fuzhou - approximately 6.5 million people

v      Quanzhou – 7.3 million

v      Xiamen - 2. 1 million

v      Zhangzhou - 4.6 million

v      Sanming – 2.6 million

v      Putian - 2.8 million

Hubei Province has a population of about 60 million. It is transversed by the Yangtze River and its tributary the Hanshui, about 10 per cent% of the province consists of lakes.  Its Administrative divisions consist of 25 cites, 51 counties and 4 others.

Huhei cities of interest to Chamber are:

v      Wuhan - about 7.5 million population

v      Huangshi - over 2.5 million

v      Erzhou - data omitted

v      Yichang - over 4.0 million

v      Jingzhou over 6.5 million

v      Jingmen - data omitted

v      Xiangfan - 5.8 million

v      Shiyan - 3.5 million

Jiangsu Province has a population of over 72 million people and is reasonably well known to Australia through its Sister State Relationship with Victoria.

Jiangsu cities of interest t Chamber are:

v      Nanjing - about 5.4 million

v      Xuzhou - 8.8 million

v      Nantong - 7.9 million

v      Suzhou – 5.8 million

v      Lianyangang - 4.5 million

v      Wuxi - 4.4 million

v      Changzhou - 3.4 million

v      Changsu - data not available

v      Yangchen - data not available

Shandong has a population of about 89 million and again is well known through the sister state relationship with South Australia.

Shandong Cities of interest are:

v      Jinan - 5.6 million

v      Weifang - 8.4 million

v      Qingdao - 7.0 million

v      Yantai - 6.5 million

v      Zibo - 4.1 million

v      Weihai – 2.5 million

v      Dongying – data not available

v      Jining – data not available

v      Linyi – data not available

Hebei/Beijing/Tianjin have a combined population of about 90 million.  There are a number of relationships, Beijing and Canberra, Tianjin and Melbourne and soon to be Shijiazhuang and Bankstown in Sydney.

Hebei cities of interest are:

v      Shijiazhuang - 8.7 million

v      Baoding -10.5 million

v      Handan – 8.2 million

v      Tangshan - 7.0 million

v      Cangzhou – 6.6 million

v      Qinhuangdao – 2.7 million

v      Hangshui – data not available

v      Langfang – date not available


SMEs:


The Chamber has set itself the task of “establishing strong and lasting economic linkages between non –government organisations in Australia and China”.  This means primarily between SMEs or Small to Medium sized Enterprises.

Perhaps a brief portrait of small business in the province of New South Wales may help your thinking.  These facts and figures are taken directly from publications issued by the NSW Department of State and Regional Development.

Small companies in Australia are classified as those with less than 20 employees.  There are over 360, 000 small enterprises in NSW.

They are:

v      Australia’s top job generators and business innovators - 45% for Australia but 75 per cent for NSW since 1995

v      The economic backbone of local commerce in urban and regional NSW - employing a total of 1.1 million people state wide, and 300,000 in non - metropolitan Sydney

v      The overwhelming majority of NSW exporting businesses - about 80 per cent of the 8000 companies that currently export (which is about 40 per cent of all Australian exporting companies).

Structural changes in the domestic economy, reducing international trade barriers and the growth in internet-assisted commerce, are opening up a new spectrum of trade and investment opportunities for small business.

I draw your attention to possible investment partnerships with NSW small enterprises that are lending the way in the province’s growing services export sector.

For example the trend growth in service exports from NSW between 1993 and l999 was 8.4 per cent compared with the trend growth of 6.2 per cent for export of goods over the same period.  NSW now accounts for 43 per cent of Australia’s total service exports, and dominates national services exports in computer and information services, professional and other business services.

Again, small and medium enterprises are in the forefront of innovation and technology adoption and development in NSW.  The relations between product and process innovation to wealth creation in business is clearly understood.  Moreover NSW small firms are pragmatic about innovation, as they are about all business trends and practices.

If it reduces costs, improves margins on goods sold, and increases market share, the small businesses in NSW will be quick and early adopters of new approaches to business management.  They would be excellent overseas partners for your international investments.

In addition, NSW firms are often associated with high tech research and development, and these clever companies are helping to build the State’s reputation in fast growing sectors such as information technology and biotechnology.

Let me complete these remarks by reference to a May 2001 study prepared for the NSW Small Business Development Corporation which may also have relevance for the future of your manufacturing industry. It states:

The future in manufacturing belongs to small, innovative businesses that are willing to embrace new and emerging technologies and find new ways to serve customers in new markets.

Over the next 15 years small manufacturing businesses in NSW will establish successful networks, strategic alliances and partnerships on a regional, national and international basis.  Manufacturing will help meet goals for sustainable development and provide solutions to the State’s environmental challenges.

Do these words sound familiar to your own experience?

Opportunities for small manufacturing businesses are increasing:

v      Export prospects are being created by the progressive freeing up of the international trading system.

v      Every business can now achieve instantaneous communication and collaboration with research and development partners, suppliers, customers, distributors and manufacturing partners worldwide.

v      Advanced computing and simulation technologies have become readily available and affordable.

v      Scientific and technological advances are creating new opportunities in textiles, plastics and metal products: while changing consumer preferences are driving innovation in food and lifestyle products.

To realise these opportunities, business owners and managers in both China and Australia need to:

v      Become skilled in managing business risk.

v      Acquire competencies for establishing alliances, networks and business partnerships.

v      Keep in close touch with customers and markets worldwide.

v      Invest in skilled and capable knowledge workers.

 


ANNEX A

SISTER CITIES IN AUSTRALIA AND NEW ZEALAND

As a strategic approach Chamber has always focused on cities, and to this end recently helped organise and sponsor a Sister City Forum Mid on it March, the speeches from which can be found on the ACCCI Website at www.accci.com.au

Sister city relations currently exist in the States:

New South Wales/ACT (15)

v      Sydney/Guangzhou (Guangdong), (NSW/Guangdong)

v      Armidale/Yanji (Jilin)

v      Bathurst/Zhangjiakou (Hebei)

v      Dubbo/Wujiang (Jiangsu)

v      Fairfield/Hsinchu (Chinese Taipei)

v      Gosford/Jinhua (Jiangsu)

v      Lithgow/Pingdingshan (Henan)

v      Marrickville/Keelung (Chinese Taipei)

v      Mosman/Mudanjiang (Heilongjiang)

v      Narrandera/Urumqi (Xinjiang),

v      Rockdale/Tanggu/Tianjin Municipality

v      Shaolhaven/Jiamusi (Heilongjiang)

v      Wagga Wagga/ Kunming (Yunnan)

v      Young/Lanzhou (Gansu)

v      Canberra/Beijing (Beijing)

New Zealand (6)

v      Christchurch/Gansu Province

v      Auckland/Shenzhen (Guangdong)

v      Auckland/Kaohsiung (Chinese Taipei)

v      Hamilton/Wuxi (Jiangsu)

v      Hastings/Guilin (Guangxi)

v      Napier/Lianyungang (Jiangsu)

Victoria/South Australia/Tasmania (17)

v      Melboume/Tianjin (Tianjin), - (Victoria/Jiangsu)

v      Ararat/Taishan (Guangdong)

v      Ballarat/Kunshun (Jiangsu)

v      Baw Baw/Jiujiang (Jiangxi)

v      Bermdigo/Tianshui (Gansu)

v      Dandenong/Xuzhou (Jiangsu)

v      East Gippsland/Weifang (Shandong)

v      Geelong/Lianyungang (Jiangsu)

v      Healesville/Pingdu (Shandong)

v      La Trobe/Taizhou (Jiangsu)

v      Moorland/Xinyang (Henan)

v      Portland/Zhanjiang (Jiangsu)

v      South Gippsland/Jinshan

v      Warrigul/Jiujiang (Jiangxi)

v      Port Adelaide/Yantai (Shandong), - (South Australia/Shandong)

v      Port Pirie/Suizhou (Hubei)

v      Launceston/Taiyuan (Shanxi), - (Tasmania/Fuzhou)

Queensland/Northern Territory (15)

v      Brisbane/Shenzhen (Guangdong), - (Queensland/Shanghai)

v      Brisbane/Kaohsiung (Chinese Taipei)

v      Bundaberg/Nanning (Guangxi)

v      Cairns/Beihai (Guangxi)

v      Caloundra/Hsing-yin (Chinese Taipei)

v      Dalrymple/Daqing (Liaoning)

v      Gold Coast/Beihai (Guangxi)

v      Gold Coast/Taipei (Chinese Taipei)

v      Harvey Bay/Leshan (Sichuan)

v      Maroochy/Xiamen (Fuzhou)

v      Maroochy/Chengdu (Sichuan)

v      Murray Bridge/Sanmenxia (Henan)

v      Toowoomba/Jingmen (Guangdong)

v      Townsville/Changshu (Jiangsu)

v      Darwin/Haikou (Hainan) 

Western Australia (2)

v      Perth/Hangzhou (Western Australia/Zhejiang)

v      Cockburn/Yueyang (Hunan)

There are about 55 sister cities on this list.  Chamber has previously advised that about 150 Sister City Agreements have been signed since 1973 and that some 80 may be still operating to some degree.  If that is the case then a number of the missing 25 may well be with cities in Southern China and associated with the Cantonese migration to Australia.

 


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